Amazon is shutting 68 retail stores, ending Amazon Books, 4-star and Pop Up shops
Amazon is shutting down all its Amazon Books physical bookstores, as well as its Amazon 4-star and Amazon Pop Up stores, which sold a variety of electronics and other hot items.
The closures affect 68 stores across the U.S. and U.K., Amazon said. Closure dates will vary by location and Amazon will help affected employees find roles elsewhere in the company. Workers who opt not to stay with the company will be given severance, Amazon said.
News of the store closures was first reported by Reuters.
Amazon has gradually launched an array of brick-and-mortar concepts, from supermarkets to retail stores offering Amazon-branded electronics like Fire tablets and Echo smart speakers. The 4-star stores, in particular, attempted to mesh Amazon’s in-store and offline operations by featuring top-selling products in its web store.
But Amazon’s physical stores unit has noticeably lagged its overall retail business in recent years. Physical stores, which includes Whole Foods and Fresh stores, saw lower sales in 2021 than in 2018.
Amazon is trimming its physical retail footprint after coming off its slowest growth rate for any quarter since 2001. Amazon shares are down more than 8% so far this year, and the stock was the worst performer in the Big Tech group last year.
The Amazon spokesperson said the company “remains committed” to building long-term physical retail concepts and technologies. They said Amazon continues to open new stores and retail formats, pointing to Amazon’s recently launched Style stores, which is the company’s first foray into physical clothing stores. The company also said that it would continue to focus on its Amazon Fresh and Whole Foods Market grocery chains, Amazon Go convenience stores, and the Just Walk Out cashierless technology.
Amazon has also introduced other experimental retail technologies like Amazon One, which lets users scan the palm of their hands to pay for items, and Dash Carts, a shopping cart filled with sensors that lets shoppers check out without a cashier.
Amazon’s physical stores unit is currently overseen by Dilip Kumar, a former “shadow” of Amazon founder Jeff Bezos.